Marketing

What are the 7 pieces of digital marketing?

Let’s jump into defining the digital marketing mix and explaining how using these 7Ps can help you build on your existing approach to better reach your customers.

  • Product. Product refers to the ‘thing’ you offer that your target audience wants. …
  • Price. …
  • Place. …
  • Promotion. …
  • People. …
  • Process. …
  • Physical Evidence.